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by Hannah Dragoo, on Nov 2, 2021 10:25:39 AM

The California Department of Education District of Choice Program is an annual program that allows California school districts to enroll students outside of their district's territory without completing the Interdistrict …

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Topics:Public AgencyEducationSchoolsSocial MediaBrand StrategyCommunicationsEnrollment Marketing

by Presidio News, on Oct 18, 2021 11:41:00 AM

We are proud to announce that the Paramount Unified School District approved a general communications contract with Presidio in September. Our team is thrilled, and we look forward to helping …

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by Nailea Ayala Sahagún, on Sep 3, 2021 12:00:00 PM

As students return to in-person learning, school leaders must communicate with their students, parents, and stakeholders to ensure transparency in their planning. Parents are eager to learn what this year …

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Topics:SchoolsCommunicationsEvent Coordination

by Erika Flores, on Aug 30, 2021 9:00:00 AM

If you run your school district’s social media platforms, have you ever considered organizing a social media competition? If you haven’t already, you should. Simply put, a social media competition is a campaign to gather …

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Topics:EducationSchoolsSocial MediaCommunications

by Hannah Dragoo, on Aug 25, 2021 4:54:07 PM

How does your district use its social media platforms? Do you post regularly, or does your district post maybe once a month if you can find the time? I challenge you to …

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Topics:EducationSchoolsSocial MediaCompany Culture

by Allison Stewart, on Aug 23, 2021 12:27:26 PM

After creating your website, what is the next step you can take to ensure successful traffic? Optimize your search engine strategy. Search engine optimization (SEO) provides your website with more …

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Topics:Digital MarketingCommunicationsSEO

by Angel De Leon, on Aug 18, 2021 1:16:06 PM

Presidio’s creative team is proud to offer professional photography services for our clients, but we know that there are countless moments just waiting to be captured using nothing more than a …

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Topics:PhotographyCommunications

by Emily Rabiner, on Aug 16, 2021 3:48:11 PM

Each week brings new headlines about declining enrollments for public schools. Parents are having fewer children, the COVID-19 pandemic has eroded trust and sowed confusion, and sites like Great Schools are causing more families to “shop around” for …

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Topics:EducationSchoolsDigital MarketingEnrollment Marketing

by Nailea Ayala Sahagún, on Aug 12, 2021 9:00:00 AM

Recent studies show that engagement is higher with livestreams than with conventional video content. Their popularity makes sense: livestreams can make your audience feel as though they are genuinely present at your event. Seeing something in real time makes a massive difference for viewers’ experience. School districts …

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Topics:EducationSchoolsVideographyCommunicationsEvent Coordination

by Allison Stewart, on Aug 10, 2021 10:59:41 AM

Instagram Reels are a direct response to the rise of TikTok, the most downloaded app of 2020. Like TikTok, Reels offers a way for people to share addictive and entertaining …

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Topics:Social MediaBrand Strategy